Apple has made iTunes 6 available for download right now, it features the new iTunes Video Store which allows downloading of video content to the new iPod.
"We're doing for video what we've done for music?we're making it easy and affordable to purchase and download, play on your computer, and take with you on your iPod," said Steve Jobs. "Right out of the gate we're offering 2,000 music videos, Pixar's short films and hit primetime TV shows like 'Desperate Housewives' and 'Lost'."