Today was the opening day of the court battle between Apple Corps and Apple Computer.
Apple Corps made opening arguments in its request for an injunction that would bar the computer manufacturer from using its logo - an apple with a bite taken out - to advertise the sale of music through iTunes.
Apple Corps attorney Geoffrey Vos played an iTunes advertisement in front of the court depicting exclusive tracks from Coldplay, the ad ends with the Apple Computer logo.
"That advertisement is as flagrant violation of this agreement as it is possible to imagine," Vos said.
Alan Hely of Apple Computers corporate communications director had the following to say about the case:
"Over a decade ago, Apple signed an agreement with Apple Corps, a business controlled by the Beatles and their heirs, which specified the rights each company would have to use the "Apple" trademark. Unfortunately, Apple and Apple Corps now have differing interpretations of this agreement and will need to ask a court to resolve this dispute."