World of Apple
This is a static archive of World of Apple, published by Alex Brooks between 2005 and 2015. Nothing here is live or updated since original publication.

iPhone After All?

An interesting blog post on ZDNet claims, "Today, a trusted source forwarded to me via email the following summary detailing the history of the trademark and the secret negotiations between Apple and Cisco that are underway right now, as I write this blog:"

  • Apple has known about the iPhone trademark for years and approached Cisco starting in December 2001
  • Cisco declined because of existing and planned product lines
  • Apple has approached Cisco 3 times over the past year for rights to the iPhone trademark
  • Cisco again declined because of existing and planned product lines
  • More recently (last few weeks) high level negotiations for a "shared approach"
  • It seems that in this case both an Apple cell phone and a Cisco VOIP phone would co-exist with the iPhone branding
  • I think these discussions are still active and ongoing