Live coverage from Apple's "It's Only Rock and Roll" event.
View the complete rumour roundup for this event here.
Newest updates towards the bottom, refresh for updates
- Event beginning in 30 minutes, media being rolled into event.
- UK media getting a run down of European media initiatives.
- iPhone 3GS available in over 40 EMEA countries
- Apple retail store expected to open in France before years end
- Main Apple event set to begin soon.
- Steve Jobs on stage.
- Steve Jobs emotionally thanking Tim Cook, Apple community and organ donors.
- 30 Million iPhones sold in just over 2 years.
- iPhone OS 3.1 available today for iPhone and iPod touch users.
- Genius now available for apps in the App store.
- 30,000 ringtones available on the iTunes Store, available for $1.29
- iTunes the number one music retailer in the world
- 8.5 billion songs sold worldwide
- 100 million accounts active on iTunes
- iTunes store has been refreshed in iTunes 9
- Genius Mixes are like great radio stations
- Improved iPod and iPhone syncing, artist, genre now available for syncing
- Events and Faces can now be synced from iPhoto as well as albums
- App organisation available in iTunes during sync
- iTunes LP is "cocktail"
- iTunes LP includes extra content: videos, photos, track lists, credits.
- Jeff Robbin on stage for demo of iTunes 9
- Wishlists now on iTunes store
- Send a link to Facebook or Twitter right from iTunes store
- Phil Schiller talking about the iPod
- 220 million iPods sold so far
- 73.8% market share in the US
- 20 million iPod touch units sold
- Genius mixes also on the iPod touch, automatically created playlists of songs you'll love
- App demos.
- Talking about iPod price cuts.
- 32GB and 64GB iPod touch include CPU and RAM upgrades.
- iPod classes now available in 160GB for $249
- iPod shuffle available in five colours
- iPod shuffle $59 for 2GB, $79 for 4GB
- Special edition iPod touch $99 for 4GB, stainless steel.
- One more thing...
- Video in the new iPod nano
- FM Radio and pedometer now built into the iPod nano
- iPod nano, 8GB for $149, 16GB for $179
- Live performance from Nora Jones
- Event finished.