NBC and the NHL announced this week that they plan to bring video content to the iTunes Music Store.
The NHL will allow fans to download 2006 Conference Finals and Stanly Cup Final game recaps, the Season Pass for each Stanly Cup Playoff series is $4.99 and includes 15-20 minutes of expanded highlights from each game. Alternatively for $1.99 fans can download single game highlight episodes.
"In addition to being the most passionate fans in sports, hockey fans love using the newest technology to connect with their NHL," said Doug Perlman, NHL Executive Vice President of Media. "Our deal with Apple will enable our fans to download and re-live the most exciting action in professional sports -- the Stanley Cup Playoffs
In addition to the NHL featuring content on iTMS, NBC has also announced that it will expand its current offerings further, it said to include news and documentaries but is also going to debut a series produced purely for iTunes.