Posts — page 3
The iPhone 3GS
Before and immediately after the release of iOS 6 it seemed like everybody was lamenting on the reasons as to why Apple had decided to continue supporting the iPhone 3GS with iOS 6. That is to say that Apple had made a conscious decision to…
Apple Announces iPhone 5, Available Sept 21
Apple today announced an unsurprising update to the iPhone. The iPhone 5 as Apple is calling it includes very few surprises following a remarkably detailed series of leaks several months ahead of today’s announcement.
iTunes and iPods Get Revamp
Sharing the stage with the iPhone 5 Apple's iPods and iTunes were updated in front of the world's media today. Starting with iTunes Apple's Eddy Cue announced a whole new version of iTunes on the desktop, version 11, with a major redesign. Joswiak also explained…
Ahead of Apple's iPhone Event
Today is the day, the venue is set, the press are descending on San Francisco, and the rumour mill is firing on all cylinders but something isn’t right. There’s a sense of disappointment, confusion, despair in the Apple community—in fact even outside of it. The…
The next iPhone
It gets to to a certain point in the Apple calendar when the questions, speculation and excitement over a new iPhone tends to become deafening. If you hadn’t noticed we’re firmly in that part of the year but for all the right reasons. It’s less…
Latest Mac Adverts Not So Genius
It's not very often Apple runs a dedicated ad campaign all about the Mac. In fact the last time Apple ran a campaign was the incredible successful "Get a Mac" ads starring Justin Long and John Hodgeman in 2006. The ads which had sibling runs…
Apple Unleashes Mountain Lion
Today Apple has released OS X Mountain Lion in the Mac App Store and into the hands of many eagerly awaiting customers. Priced at just $19.99 (£13.99) this marks Apple's cheapest upgrade and the first OS upgrade in a cycle in which Apple proclaims it…
Apple Delivers Revenue of $35bn During Q312
Apple today announced financial results for its third fiscal quarter of 2012 which ran from April 1 until June 30. The Company posted revenue of $35 billion and net quarterly profit of $8.8 billion, or $9.32 per diluted share. These results compare to revenue of…
Ahead of Apple's Q312 Results
This week Apple will announce the results of its fiscal third quarter of 2012. The results come amidst Apple's competitors reporting not such impressive news and the International Monetary Fund talking of slowing economies around the world including Apple's key growth markets; Brazil, China and…
The Unlikely Smaller iPad Moves Into Sight
We know for sure that it will be accompanied by sandpaper. That is if Steve Jobs’ quote from October 2010 is anything to go by where he stated that Apple had done extensive testing on the screen sizes of tablets and concluded that 10-inches is…
Future Retina Macs
In early May I wrote about how Apple was going to make use of Intel’s latest processors in this years generation of Macs. At the time no Macs had been updated during 2012 and the iMac amongst others was looking long in the tooth, although…
MacBook Pro with Retina Display Debuts
Coming on the tail of minor updates to Apple’s other notebooks the company took to the stage at WWDC 2012 to unveil a new MacBook Pro with a Retina display. Known as MacBook Pro with Retina Display the new notebook features very powerful innards, long…
Apple Refreshes Notebooks, Desktops Lag Behind
In a demonstration of just how much more important notebooks are to Apple the company today took to the stage at WWDC to refresh all of their portable Macs. Apple gave the MacBook Pro and MacBook Air a minor speed bump as well as releasing…
Expectations at WWDC 2012
WWDC 2012 is approaching quickly and unlike last year it looks like Apple might put on more than a software only show. Equally exciting for 2012 is that in the six months that have passed Apple has released and updated relatively few products. Particularly notable…
Apple's Social Offerings Remain Lacklustre
Music has for centuries been enjoyed by groups of people. Music is by definition an art and art is intended to be enjoyed and shared. To this day millions of people attend live concerts, music festivals and musical shows—all to share the experience of music…
Ivy Bridge Macs
As the fifth month of the year continues to progress the time is nearing for Apple to release a flurry of new Macs. Unlike the days of IBM’s PowerPC CPU architecture it’s now relatively easy to pinpoint when and what Macs are going to get…
4G or "4G"?
Outside of the United States Apple has been making headlines that aren’t exactly positive and it’s all surrounding how the company has chosen to advertise the new iPad. As is common knowledge these days Apple took the bold step to include LTE connectivity in its…
Apple Announces Q212 Revenue of $39.2 billion
Apple today announced financial results for its second fiscal quarter of 2012 which ran from January 1 until March 31. The Company posted revenue of $39.2 billion and net quarterly profit of $11.6 billion, or $12.80 per diluted share. These results compare to revenue of…
Q212, it's all About iPhone
In a weeks time Apple will reveal the results of its second fiscal quarter of 2012. As ever all eyes will be on the world’s largest company who last quarter reported over a handful of record breaking figures including record breaking quarterly revenue of $46.3…
Apple's Flashback Lesson
Brushed under the carpet or blown out of proportion by the sensational mainstream media? However you think the coverage of the Flashback trojan played out the fact is that Apple handled the whole thing badly. But in typical Apple fashion seems to have scraped through…