Opinion
9 posts filed under Opinion
Apple's Social Offerings Remain Lacklustre
Music has for centuries been enjoyed by groups of people. Music is by definition an art and art is intended to be enjoyed and shared. To this day millions of people attend live concerts, music festivals and musical shows—all to share the experience of music…
October - The Month of Macs
This week the Apple web is alight with speculation that the iPhone 5 is even further away from release than we originally thought, all thanks to a rumour from John Paczkowski over at All Things D. The current iPhone 4 has already been on the…
Opinion: And Apple Taketh Away...
Apple retail stores currently offer a great program called One to One training . Here is the description from the Apple site: As a One to One member, enjoy a year’s worth of personal training sessions for just $99. Sit down for in-depth, face-to-face sessions…
Opinion: Legal Copy?
It seems that MacJournals News thinks that Apple pulled a fast one with one of their new "I'm a Mac" advertisements (video after the jump), and I can't figure out what they are on about. All ads that are openly going head to head pull…
Opinion: Microsoft, Myths, and Marketing Part 2
This is a continuation of my prior article on this subject . Perhaps I shall collate my thoughts on those two advertisements in a future post. Before I proceed with the rest of my prior thoughts, I note that Microsoft appears to have edited its…
Opinion: Microsoft, Myths and Marketing (Part One)
Apple has eaten Microsoft's lunch in the advertising department for several years, so beginning last year Microsoft lobbed multiple attempts to strike back. However, the result tragically has been akin to watching a short, bald fifty-year old attempt to prove that white men can jump…
iPhone OS 4.0, Anyone? Anyone?
More skilled and knowledgeable Apple pundits than I have already analyzed the March 17 th preview of iPhone OS 3.0 ; its homeruns and strikeouts; and who really won this third round of major iPhone news—the developer or consumer. Instead of being repetitive, I’d like…
Wayne Gretzky and Why Apple Continues to Outdo Its Rivals
Everybody’s atwitter about the invite-only media event today where Apple will unveil iPhone OS 3.0. It was just a little over a year ago that Apple released iPhone OS 2.0, and with it the App Store. Many Apple heavyweights like Ars Technica and Macworld have…
Op-Ed: How Important Are Looks to Apple's Bottom-Line?
Hello from the East Coast! I’m thrilled to be writing to you as a new member of the World of Apple team. Approximately once each week, you’ll hear from me on my musings regarding our favorite company. In my regular life, I work as a…